Digital Sales Channel Development
Digital Sales Channel Development is the proficiency in identifying, creating, and optimizing online platforms to enhance product visibility and sales. This involves understanding digital trends, leveraging technology to reach potential customers, and strategically positioning products to facilitate seamless online transactions.
Level 1: Emerging
At an emerging level, you are beginning to understand and explore digital sales channel opportunities. You're learning to strategize, develop, and implement basic digital sales initiatives, under guidance.
Level 2: Proficient
At a proficient level you are skilled in strategizing, implementing and optimizing digital sales channels to increase revenue and reach target customers effectively in the sales process.
Level 3: Advanced
At an advanced level you are able to strategically develop and optimize digital sales channels to drive revenue growth, utilizing advanced data analytics and automation tools to maximize sales effectiveness.
Sales Territory Management
Sales Territory Management is the strategic planning and execution process performed by sales teams to maximize revenues within a specific geographical or customer-based boundary. This involves account planning, customer segmentation, performance evaluation, and resource allocation, resulting in effective sales coverage and improved customer relationships.
Level 1: Emerging
At an emerging level, you are starting to understand your sales territory. You're using basic strategies to manage and track leads, and beginning to build customer relationships in your area.
Level 2: Proficient
At a proficient level you are able to effectively manage and optimize your sales territory by strategically planning routes, identifying key prospects, and maximizing opportunities for growth and revenue generation.
Level 3: Advanced
At an advanced level, you are skilled in optimizing sales territories by strategically segmenting markets, identifying growth opportunities, and effectively managing relationships with key accounts to drive revenue growth.
Sales Training Techniques
Sales Training Techniques is the strategic application of proven methods to develop sales professionals' abilities in pitching, negotiation, follow-up, and closing sales. This focuses on enhancing product knowledge, improving communication skills, and fostering customer relationship management, to boost overall sales performance.
Level 1: Emerging
At an emerging level, you are developing fundamental skills in sales training techniques. You can facilitate basic trainings. Improvement through feedback and practice is key at this stage.
Level 2: Proficient
At a proficient level you are skilled in utilizing various sales training techniques to enhance your ability to effectively communicate, persuade, and close deals with potential clients in a sales environment.
Level 3: Advanced
At an advanced level you are a master in sales training techniques, utilizing advanced strategies to enhance sales effectiveness, coach others, and consistently exceed sales targets with innovative approaches.
B2B Sales Skills
B2B Sales Skills is the ability to effectively engage with business customers, comprehend their needs, and provide tailored solutions. This capability involves understanding complex business structures, cultivating long-term relationships, managing large deal negotiations, and achieving revenue goals. It also necessitates knowledge of strategic sales planning and agreement closure in a B2B context.
Level 1: Emerging
At an emerging level, you are grasping key B2B sales techniques like product knowledge, customer relation skills and negotiation tactics. Your understanding of the sales process is still developing.
Level 2: Proficient
At a proficient level, you are adept at building strong relationships with business clients, understanding their needs, and effectively communicating how your products or services can meet those needs.
Level 3: Advanced
At an advanced level you are a master of B2B sales skills, demonstrating exceptional knowledge of the sales process, ability to navigate complex sales cycles, and consistently exceed revenue targets.
B2C Sales Skills
B2C Sales Skills is the ability to effectively market and sell products or services directly to individual consumers, utilizing techniques such as relationship building, consumer behavior understanding, strategic negotiation, and persuasive communication, essential for success in a competitive sales environment.
Level 1: Emerging
At an emerging level, you are capable of initiating contact with potential customers, but still require guidance in understanding consumer behavior, closing deals, and meeting sales targets consistently.
Level 2: Proficient
At a proficient level you are skilled in effectively selling products or services directly to individual consumers (B2C) through building relationships, uncovering needs, and closing sales to meet targets.
Level 3: Advanced
At an advanced level, you are adept at building relationships with individual customers, tailoring sales pitches to their needs, and effectively closing deals in a B2C sales environment.
E-commerce Sales Strategies
E-commerce Sales Strategies is the proficiency in defining, developing, and implementing online sales tactics that maximize conversions, drive customer retention, and accelerate revenue growth while leveraging digital platforms and technologies unique to the e-commerce environment.
Level 1: Emerging
At an emerging level, you are familiarising yourself with e-commerce platforms and sales strategies, starting to apply them in basic scenarios while improving your understanding of customer behaviors online.
Level 2: Proficient
At a proficient level you are skilled in utilizing various online sales strategies to effectively drive sales through e-commerce channels, maximizing opportunities for revenue growth and customer acquisition.
Level 3: Advanced
At an advanced level you are able to develop and implement sophisticated e-commerce sales strategies, utilizing data-driven insights to optimize sales performance and drive revenue growth in a competitive online market.
Sales Contract Negotiation
Sales Contract Negotiation is the strategic ability to confer, bargain, and establish mutually beneficial sales agreements, focusing on key contractual elements such as pricing, delivery, terms, and conditions. It requires excellent communication, persuasion skills, and comprehensive understanding of products, services, and market dynamics.
Level 1: Emerging
At an emerging level, you are beginning to understand sales contracts. You are capable of identifying potential negotiation points, but may require assistance to close out complex deal terms.
Level 2: Proficient
At a proficient level, you are skilled at negotiating sales contracts by effectively managing customer objections and closing deals that meet the needs of both parties, ultimately driving revenue growth.
Level 3: Advanced
At an advanced level you are adept at strategically negotiating sales contracts, ensuring favorable terms, and securing mutually beneficial agreements that drive business growth and profitability.
Sales Coaching
Sales Coaching is the strategic development of a salesperson’s skills, knowledge, and competencies, specifically focusing on improving customer engagement, sales conversion, and order value. This involves regular one-on-one mentoring, performance feedback, role-playing, and continually refining sales methodologies for individual and team success.
Level 1: Emerging
At an emerging level, you are beginning to develop skills in sales coaching. You understand the fundamentals and demonstrate basic techniques in guiding others towards sales objectives.
Level 2: Proficient
At a proficient level you are able to effectively provide guidance and support to your sales team, helping them improve their selling techniques, close rates, and overall performance.
Level 3: Advanced
At an advanced level, you are adept at providing strategic guidance, constructive feedback, and tailored development plans to empower sales teams to achieve maximum success and exceed targets consistently.
Value Proposition Articulation
Value Proposition Articulation is the ability to effectively convey the unique benefits and advantages of a product or service, highlighting its distinctive qualities that contribute to its market competitiveness. It involves selling strategies that clearly communicate the solutions it offers to a customer's specific needs.
Level 1: Emerging
At an emerging level, you are learning to effectively communicate the unique benefits of your product or service, beginning to align them with customer needs to generate sales interest.
Level 2: Proficient
At a proficient level, you are able to clearly articulate the unique value proposition of your product or service, demonstrating a deep understanding of how it meets the specific needs of your customers.
Level 3: Advanced
At an advanced level, you are able to articulate value propositions in a compelling and persuasive manner, demonstrating an in-depth understanding of customer needs and effectively positioning the benefits of your product or service.
Sales Reporting and Analysis
Sales Reporting and Analysis is the ability to gather, interpret, and present sales data, providing insights into sales trends, market conditions, customer behavior, and performance metrics. This capability aids in making informed strategic decisions, improving sales operations efficiency, and boosting revenue growth.
Level 1: Emerging
At an emerging level, you are familiar with the basics of sales reporting and analysis. You can perform simple sales data analysis and generate entry-level reports, learning as you progress.
Level 2: Proficient
At a proficient level, you are able to analyze sales data effectively, generate comprehensive reports, and provide valuable insights to drive sales strategies and decision-making within the organization.
Level 3: Advanced
At an advanced level you are adept at conducting in-depth analyzes of sales data, identifying trends, and generating actionable insights to drive strategic decision-making and improve overall sales performance.
