Wireframing
Wireframing is the capability of creating simple sketches or diagrams illustrating a website or product's interface layout. It requires a thorough understanding of customer needs, navigation paths and interaction points. This capability contributes to more effective, user-centered design and improved overall user experience. The proficiency in wireframing fosters clear communication, promotes productive feedback and accelerates the design process.
Foundational
At a foundational level you are able to create basic wireframes to show simple layouts for websites or digital products. You use common tools to map key screens, focusing on main navigation and obvious user journeys. Your wireframes help others see initial ideas clearly and encourage early, useful feedback.
Developing
At a developing level you are able to create basic wireframes to visualize key layouts and user flows for web or digital products. You follow guidance from others, using wireframes to share ideas and test simple concepts with your team. Your work helps shape early design discussions and supports clearer communication with stakeholders.
Proficient
At a proficient level you are able to quickly create clear, well-organized wireframes that show how users move through a service or system. You use customer insights and collaboration with others to design layouts that make navigation easy and support user needs. Your wireframes help teams test ideas early and improve the user experience.
Advanced
At an advanced level you are able to create detailed, interactive wireframes that clearly map complex user journeys and business requirements. You confidently collaborate across disciplines to gather feedback, refine designs, and quickly translate ideas into tangible concepts. Your wireframes drive alignment, surface usability issues early and speed up decision-making in service design and UX projects.
Expert
At an expert level you are able to create wireframes that confidently solve complex service design and UX challenges, considering the full ecosystem of user interactions. You lead teams in refining ideas, testing assumptions and translating high-level concepts into accessible, actionable wireframes. Your work inspires confidence, drives collaboration and sets the standard for best practice in user-centered design.
