The art and technique of creating animated designs and visual effects.
Beginner competence definition
Beginners have a basic understanding of motion design principles and best practices. They can create simple animations and visual effects using design software. They are also familiar with common motion design techniques and styles.
Intermediate competence definition
Intermediate individuals are skilled in creating effective and engaging animations and visual effects that enhance the design. They use motion design to create visual hierarchy and emphasis in designs, and understand how to use motion design to create consistent and harmonious designs.
Advanced competence definition
Advanced individuals in this capability are experts in creating impactful and memorable motion designs that solve complex design problems. They are skilled in using motion design to create unique and distinctive designs that stand out. They also understand how to use motion design to create designs that are visually engaging and emotionally impactful.